What is Sherah?
Sherah is a personal assistant and family support service built for busy women, moms, and families who need real, reliable help managing the invisible load of daily life. Founded by Kristin Richardson in 2022, Sherah members get support from their team of U.S.-based personal assistants who handle running errands, finding childcare, managing home repairs, planning travel and parties, planning and registering for camps, and more - so you can stop doing it all by yourself.
Who is Sherah for?
Sherah is built primarily for busy women and working moms, but serves all kinds of members - men, families with and without kids, single parents, same-sex couples, empty nesters, caregivers to aging parents, and small business owners. If you are carrying more than you can manage alone, Sherah was built for you.
How is Sherah different from hiring a nanny, babysitter, or personal assistant on my own?
Unlike hiring independently, Sherah gives you an entire vetted expert team - not just one person. If an assistant is unavailable, another steps in. You get specialists in childcare, home management, healthcare coordination, and errands, all under one membership. There is no hiring process, no payroll, and no gaps in coverage when life gets even busier and unpredictable.
Is Sherah real people or AI?
Sherah is a village of real, U.S.-based assistants who live, work, and raise families in the same local markets as our members. We use technology to stay efficient and responsive, but every task is handled by a real human who understands the demands of a busy family firsthand
Where is Sherah available?
Sherah currently serves members across U.S. by providing expert virtual assistance, plus in-person support in select markets including Atlanta, Charlotte, Charlottesville, Houston, Raleigh-Durham-Chapel Hill, Richmond, and Washington, D.C./Northern Virginia. Check our pricing page or email info@mysherah.com to confirm availability in your area.
What tasks can Sherah help with?
Sherah assistants help with a wide range of tasks including running errands, shopping and returns, meal planning, finding childcare, home tidying and organization, appointment scheduling, home repair booking and coordination, travel planning, gift sourcing, and more. If it is on your to-do list and mental load, we can help take it off.
Can Sherah help with childcare and babysitting?
Yes, The Sherah Backup connects you to our vetted network of local sitters and nannies. Whether you need occasional backup care, regular sitting, or emergency childcare coverage, Sherah can help. Our childcare providers of local sitters and nannies are screened, vetted, and background checked so you can trust who is with your family.
What is The Sherah Reset?
The Sherah Reset is our home tidying service which is a focused session to get your home back in order when life has gotten ahead of you. It is designed for busy families who need a reset without committing to a full cleaning and organizational overhaul. Most families find they need a reset every week or couple of weeks.
Can you help on nights and weekends?
Yes. Sherah can support you on nights and weekends with at least 24 hours notice preferred. Some plans charge a premium for urgent tasks needed within 24 hours or outside standard hours. The Premium and Annual plans include nights and weekend support at no extra charge. Choose the plan that fits your family’s needs.
How much does Sherah cost?
The average Sherah member spends approximately $200 per month in total across their membership fee and task time. Members who need 3 hours or less of assistance monthly find the best fit on the Basic plan that also includes a free trial. Those who need more consistent weekly support typically choose the Premium or Annual plan for the best value since it has a lower task time rate. View all current plans and pricing options at payment.mysherah.com.
Is there a free trial?
Yes. New members receive a 7-day free trial of the Basic plan with no upfront membership fee and no commitment required. After 7 days, the monthly membership fee for the Basic plan is charged automatically. Task time accrues throughout each month is automatically billed on the 1st for the prior month's usage. You can view your task time in real time in the Sherah app.
Can I change, pause, or cancel my plan?
Yes. You can upgrade, pause, or cancel any monthly membership at any time. Annual membership can be canceled at their next annual renewal date. Simply log into your app or email info@mysherah.com to make any changes to your account. Sherah also offers a money-back guarantee if you are not satisfied.
When do I get billed for task time?
Task time is billed once per month on the 1st for all time incurred during the previous month. Your monthly membership fee is charged separately on your billing date.
How does Sherah purchase things on my behalf?
Sherah can use your credit card on file for purchases, or use our card and pass along the 3% processing fee charged by our bank. Your full credit card details are never visible to our team from your original sign up as a member. If you would like us to use your card for virtual purchases, we will work with you to add it securely. For in-person purchases, we have to use the Sherah card and pass along the 3% bank processing fee.
How does Sherah vet its assistants?
Every Sherah assistant goes through a screening and vetting process before joining our team. We prioritize assistants who have real experience supporting busy families including their own, are local and highly connected to the markets they serve, and are trusted by their community. Our members' safety, privacy, and satisfaction are the foundation of everything we do. All assistants are also college graduates, sign a confidentiality agreement protecting our members’ privacy, and have passed both a criminal background check and a credit check where state laws allow.
Do I get a dedicated personal assistant?
You work with Sherah's full team of assistants rather than one dedicated individual which means expert support is always available, even when schedules change. Members in local markets tend to work with the same assistants more often, particularly for in-person tasks. For specialty needs like childcare, home design, healthcare coordination, travel planning, and home repairs, you receive support from an expert in that area on our team.
Other Questions?
Questions about membership or another topic? Email us at info@mysherah.com with your question and we'll get back to you asap.
Already a member and have a question about a new or existing task, email us at tasks@mysherah.com.
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Having a technical issue with the app? Contact us at members@mysherah.com and our team will respond as soon as possible, typically within 1 business day.
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