If you’re the one who keeps your busy family running - scheduling, planning, remembering everything - then you've probably searched this topic of a personal assistant , a virtual assistant , or even a house manager  at least once late at night. And you’ve probably noticed something quickly. There are a lot of options in personal assistants for busy families and they’re not easy to compare. Some assistant services for families look like apps. Some offer virtual assistance on

Make Easter gifts extra special and memorable with these ideas from our Sherah team featured in Southern Living magazine.

There’s a moment before every trip when you’re standing in your house, suitcase half-packed, clothes everywhere, someone yelling that they can’t find their favorite swimsuit, and you’re left wondering...Why did I plan this trip again? Do I really want to spend a week with these people? When does this get fun? Because you’re not just waking up and packing a bag. You’re managing all of the planning and logistics, anticipating needs, solving problems before they happen, and carr

(plus our annual planning template!) It’s January. There's ice on the ground. You're begging your kids to put on pants and a heavier coat. Yet, it’s time to plan and register for summer camps. It’s insane.  Like everything else as a parent these days, our culture seems to make it harder for us with earlier camp registration every year. We all have different strategies to tackle our to-do list . Some plan early. Some start late and take what’s left. Some don’t plan at all and

As the holidays approach, the anticipation for busy women often comes with a significant increase in their mental load.

We've barely put away the skeletons, and it's already time to move on to Thanksgiving. Some of you have even already put up your Christmas decorations! Thanksgiving is a time for family, gratitude, and delicious food, but it also marks the beginning of end-of-year stress. With decorating, house cleaning, meal planning, grocery shopping, coordinating with relatives, figuring out travel plans, kids out of school, plus still juggling work and our regular to-do list, it's too muc

Get ready for Halloween in the easiest and most affordable way possible.

This week, my baby started kindergarten— Sherah Assistant and Mom Heather Cofer and I’ll never forget it. The buildup, the nerves, the...

Why are 212,000 mothers leaving the workforce in 2025? The motherhood penalty is alive and well. Here’s what’s driving it—and how to fix it as an employer.

Your Family Back-to-School Checklist for a Smoother (and Saner) Transition as a Busy Parent The backpacks. The bus routes. The early mornings. Back-to-school season has a way of creeping in before we’ve had a chance to exhale from summer. And if we’re being honest, “ready”  can sometimes feel like a moving target when you’re juggling a demanding job, growing kids, the dog, a leaky toilet, and everything in between. That’s why we created the Sherah Back-to-School Checklist: a

Download this free printable mid-year goal reflection worksheet to get clarity, take action, and finish the year strong—with less stress and more purpose. All you need is a quiet corner, a fresh pen, and a little space to reconnect with yourself and reset your priorities.

Here are four easy, healthy meal ideas from our Sherah team of personal assistants that are kid-friendly and simple to prepare.

Summer is here, and if you’re anything like the rest of us, you're feeling both excited and a little overwhelmed.

We know how busy life can get, so we created a Home Maintenance Calendar to help you stay on top of seasonal and monthly tasks.

Flexible work arrangements aren’t just a perk—they’re a necessity for many employees, especially mothers.

Let's sit down together and take a look at the two big systems in your life: your physical space and your digital space.

Here are the top 10 tasks busy families should focus on this October, with tips to keeping it stress-free.

The Fair Play Policy Institute just came out with their annual study, the 2024 State of Parenting Report.

Mornings can be the most chaotic part of the day, but with a bit of preparation, you can get everyone out the door in just 30 minutes.

One of the ways to lessen the stress of back to school is to get a jump start on the planning now before it becomes urgent.